Behind the Itinerary
How I Design Custom Itineraries
August 2025 · 1 min read

A look at the research, the drafts, and the small decisions that shape a trip.
Every itinerary begins the same way — a long conversation, a lot of listening, and a stack of research that never quite makes it into the final document. Here's what actually happens between an inquiry and a finished trip.
Heather is the founder of HD Travel Studio. She writes here occasionally, between trips.
Continue reading


