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Behind the Itinerary

How I Design Custom Itineraries

August 2025 · 1 min read

How I Design Custom Itineraries

A look at the research, the drafts, and the small decisions that shape a trip.

Every itinerary begins the same way — a long conversation, a lot of listening, and a stack of research that never quite makes it into the final document. Here's what actually happens between an inquiry and a finished trip.

Heather is the founder of HD Travel Studio. She writes here occasionally, between trips.

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